A Taste of Luxury: Why Manuka Honey Is Prized Around the World

A Taste of Luxury: Why Manuka Honey Is Prized Around the World
Krista Bugden

Krista Bugden

5 minutes

Executive Summary:

  • Manuka honey showcases the potent nectar of the Manuka Tea Tree of New Zealand.
  • It boasts an array of powerful nutrients that each provide different wellness properties: antioxidants, prebiotics, and natural antibiotics.
  • Manuka honey has a deep caramel flavor and a rich, creamy texture. Enjoy it in many ways, from straight out of the jar to culinary masterpieces.
  • Manukora’s Manuka honey is produced using sustainable beekeeping practices that protect the bees and ensure the purity, quality, and future of Manuka honey.
  • The purity and exclusivity of genuine Manuka honey make it a valuable luxury item that offers a wealth of benefits.


Manuka Honey: Discover Why It's a Global Luxury

Deep caramel tones and a smooth, creamy texture—it’s no surprise that genuine Manuka honey is prized as a luxurious addition to a healthy lifestyle. It can be enjoyed in multiple ways, but it is so much more than a natural blend of sugars.

In many ways, Manuka honey is a masterpiece of Nature. So, let’s dive deeper into the luxury of Manuka honey, find out what makes it special, learn how you can enjoy its delicious flavor, and unpack its many wellness benefits. 


What Makes Manuka Honey Unique?

In the lush forests of New Zealand, a fascinating bush thrives. The Manuka Tea Tree, exclusive to New Zealand, produces a potent nectar rich in bioactive nutrients. Honey bees feast on the nectar of its tiny white blossoms for six short weeks of the year and produce honey that reflects this unique plant—honey unlike any other.

Manuka honey contains a variety of flavonoids, phenols, vitamins, and minerals—which all play a role in its potency and natural goodness. There are a few compounds that stand out, though, including:

  • Methylglyoxal (MGO): This potent nutrient provides natural antibacterial and antifungal properties.
  • Leptosperin. This is a powerful antioxidant unique to Manuka honey (and used to authenticate it).
  • Oligosaccharides: These carbohydrates are found in Manuka honey, and they also behave as prebiotics in the human body.


Health Benefits of Manuka Honey

The unique and potent nutrients found in Manuka honey provide health benefits that shift Manuka honey from a delicious treat to wellness support—and a smart addition to a healthy lifestyle. Here are a few ways Manuka honey’s nutrients can benefit your life.

General Wellness

Manuka honey supports overall wellness and vitality. It is a slow-release (low glycemic) energy source you can enjoy daily or a few times a week—in many ways.

Manuka Honey’s antioxidant count further offers a natural wellness boost. Antioxidants support the body on a cellular level and combat the damage done by free radicals caused by stress. For instance, leptosperin and methyl syringate are unique and powerful antioxidants in Manuka honey that support immunity and the body’s natural inflammation response.

Immune Support

Methylglyoxal (MGO), found in Manuka honey, is a proven antibacterial and antifungal compound. This powerful nutrient has attracted the attention of scientists worldwide. It supports the body’s natural immune function and inflammation response alongside the antioxidants mentioned above, contributing to the maintenance of your overall health.

Digestive Health

Oligosaccharides (a type of sugar) in genuine Manuka honey behave as prebiotics, supporting digestion, nutrient absorption, and more. Additionally, two enzymes in raw Manuka honey, glucose oxidase and catalase, release hydrogen peroxide and gluconic acid into the digestive tract. Together, these nutrients aid in digestive health by supporting your microbiome (your gut bacteria). All of the above gives way to good and easy digestion, making your health and life that much easier and smoother.


Manuka Honey in the Luxury Market

Manuka Honey proudly takes its place in the luxury food segment. It’s so much more than a natural sweetener, and its unique nutrients—one that few foods can compete against—easily allow it to surpass other types of honey in terms of elegance and sophistication. On top of all of this, Manuka honey offers a one-of-a-kind tasting experience with deep caramel tones, a slightly smoky flavor, and a creamy texture. 

The value in each jar of authentic raw Manuka honey is difficult to quantify, but when you consider the wellness support and exclusivity of the honey, it becomes clear that the price point reflects its quality. Manuka honey demands a higher price—and many happy consumers agree it’s worth every cent.


Sustainable Practices in Producing Manuka Honey

To ensure the ongoing production of high-quality Manuka honey, Manukora has adopted an ethos of sustainable beekeeping. This approach ensures the purity and authenticity of Manuka honey while safeguarding its legacy for future generations.

Manukora carefully positions its hives in the lush Manuka Tea Tree forests of New Zealand and allows Mother Nature to do the rest. Minimal interference keeps the bees happy and healthy—and the Manuka honey flowing. Manukora avoids pesticide use, leaves plenty of honey for the bees, and bottles raw Manuka honey without damaging heat treatments.

To guarantee the value of the honey inside the jar, Manukora also displays the MGO value (the potency of the honey) on the outside. To further authenticate the honey, each jar has a QR code that records all the specific lab tests and traceability of that specific batch of Manuka honey.


How to Enjoy Manuka Honey

Including Manuka honey in your lifestyle is easy and delicious. You can eat it straight out of the jar as a daily treat or save it for a now-and-then wellness boost (or simply a sweet treat!). 

Here are some more simple and fun ways to enjoy Manuka honey:

  • Add it to your meals—but avoid raising its temperature above 104 degrees Fahrenheit (40 degrees Celsius) as that breaks down some of the delicate nutrients. It is best used in salad dressings or as a topping on sweet treats.
  • You can bypass the sugar and sweeten your coffee or elevate your tea with Manuka honey instead (at a low temperature, of course).
  • Drizzle it over your breakfast as a delicious sweetener and early morning boost. There are so many options: peanut butter toast, oats, fruit, and more.
  • Its sustained energy release makes it a great pre-workout snack—on its own or with fruit.


Manuka Honey — A Luxury Your Health Will Love

Manuka honey has earned its place as a luxurious and beneficial product. Its versatility, delicious flavor, and array of potent nutrients make it a worthwhile investment in any healthy and balanced lifestyle.

There’s only one way to enjoy the potential of Manuka honey—try it and see! Consider your wellness goals and choose the Manuka product that suits you—you’ll be so glad you did!


The Composition and Biological Activity of Honey: A Focus on Manuka Honey - Pubmed

Manuka honey-derived methylglyoxal enhances microbial sensing by mucosal-associated invariant T cells - Pubmed
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